I’m sure most of you have a Pinterest account and love seeing pins of do-it yourself ideas for your garden that you have not yet started, how to make a t-shirt scarf, and oh, those millions and millions of wedding ideas (don’t tell me you don’t have one). Yes, I have a Pinterest page. Yes, I repin wedding ideas, even though I’m not currently planning a wedding. That’s because if you are a single woman, you can’t help it. It’s addicting. However, it’s also a great site for inspiration and ideas, that you will hopefully actually put to use someday.
You can make your own laundry detergent, paint a wall with chalkboard paint (did this), make a home stain remover using natural ingredients, and oh yes, the many food blogger recipes that every food blogger (including myself) pin to try to make viral.
One recipe that recently has been hitting the Pinterest waves is a recipe for “Mississippi Pot Roast.” I’m not normally a big fan of pot roast in general. However it’s been so viral lately that I finally gave in and actually made it for dinner the other night. Pinterest didn’t lie. It was amazing. So amazing that I wanted to research who started it and how it became viral.
My research led to many other food bloggers who reposted this simple recipe on their own blog, but the original recipe came from a blog Laurie’s Life
who got the recipe from her husband’s Aunt and posted it to her followers. I’m not sure why it’s called “Mississippi Pot Roast”, maybe the Aunt is from Mississippi? Either way, the rest is history. We even have our own Birmingham food blogger Plain Chicken
who recently did her own post about it. So far this recipe has had over 500 repins from what I have counted (and that’s probably an underestimate).
So how does a Pinterest post become viral? I think this recipe appealed to many types of women who 1. do not have a lot of time to cook dinner and 2. it actually was pretty good.
The recipe is so simple – - Put a 3lb chuck roast in crock pot, sprinkle with Hidden Valley ranch dressing packet, add McCormick Au Jus packet, top with a stick of butter, add 6-8 pepperoncini peppers (I also added a little juice) but DO NOT ADD WATER (that’s the secret). Cook on low for 7-8 hrs, serve with mashed potatoes and you have a Pinterest viral hit that you can repin and share with your friends.
Thanks Laurie’s Aunt, I now like pot roast again.